SDocumentation
Get startedGuest ProfileGuest OperationsGuest ExperienceMarketing AutomationReference
Reference
  • Overview
Schema
  • All entities
  • Relationships
Tags
  • Tag index
Other
  • Glossary
  • Changelog
Docs/Reference/Tags/#marketing
Topic axis

#marketing

Segments, campaigns (email and SMS), workflows and the attribution chain that ties them back to the profile.

Schema entities tagged #marketing

EmailCampaign15 f · 8 r
Email campaign — manual or workflow-triggered. Tracks send/open/click/bounce funnel per customer.
SmsCampaign12 f · 3 r
SMS campaign to a segment. Delivery, failure, opt-out tracking.
Segment8 f · 4 r
Audience segment for targeting campaigns. Dynamic (graph-driven) or static (fixed list).
Workflow5 f · 4 r
Automated marketing journey triggered by behaviour events. Sends email or SMS at intervals/conditions.
WorkflowRun4 f · 1 r
Single execution of a workflow for one customer. Audit trail per automated journey.

Pages that cover #marketing

/docs/operations/marketing
Marketing →
/docs/experience/email-sms
Email Sms →
/docs/experience/journeys
Journeys →
/docs/guest-profile/segments
Segments →
/docs/ai/campaigns
Campaigns →