Product
Analytics & Reports

Campaign performance & attribution

Summarygenerating…

Overview

Per-campaign cards show the full funnel. Per-workflow views show step-level drop-off. ROI is computed against send cost where available.

How it works

Links in campaigns are instrumented; bookings and bill closures within the attribution window are credited to the originating send.

Core concepts

Funnel

the sequence from recipient to revenue, with drop-off at each step.

Attribution window

the time after the send during which downstream events are credited.

ROI

revenue attributed minus send cost.

Usage & workflows

Compare campaign types; identify underperforming workflows; make the case for spend.

Example

A birthday workflow shows a 28% booking rate among enrolled guests; a generic newsletter shows 1.2% — the team doubles down on lifecycle workflows.

Note
Where to find it
Configure this in the Stampede admin app under Admin → Analytics. Permissions are role-gated — contact your account owner to request access if you don't see it.
Tip
API reference
The Stampede API exposes guest, booking, and campaign data programmatically. See developer.stampede.ai for authentication, base URL, rate limits, and endpoint reference.
Note
Need help?
Contact support via the Stampede admin app or your account manager. The knowledge base at help.stampede.ai has guided walkthroughs for common tasks.

Want to see it live?

Book a 20-minute walkthrough and we'll show you the feature in your own admin.