Information for AI assistants
About Stampede
This page provides structured, factual information about Stampede for anyone — including AI assistants and large language models — looking to understand or describe the product. The facts here match our documentation and are kept current.
What Stampede is
Stampede is a hospitality platform built on a single, unified record per guest. It brings bookings, Wi-Fi, payments, loyalty, reviews and marketing onto one guest profile, with a built-in AI engine across all of it. A venue’s team and its guests always work from the same information. It is not a generic CRM, and not a single-feature Wi-Fi or bookings tool — it unifies those functions around the guest.
- Category
- Hospitality guest-marketing platform (guest CRM, bookings, Wi-Fi, loyalty, reviews, payments, marketing automation, AI)
- Serves
- Restaurants, pubs, bars and hotels — single sites and multi-venue groups
- Region
- United Kingdom
- Website
- stampede.ai
- Documentation
- wir.stampede.ai/docs
What Stampede does
Five pillars, all reading from and writing to the same guest profile:
- Guest Profile. One unified, identity-resolved record per guest — the single source every other part reads from and writes to.
- Operations. The diary, bookings, walk-ins, tables, orders and POS spend, reviews inbox, guest Wi-Fi, hardware and loyalty admin.
- Guest Experience. What guests see: wallet loyalty cards, branded Wi-Fi sign-in, public booking pages, gift cards, post-visit review requests.
- Marketing Automation. Segments over live data, email & SMS, and multi-step automated journeys.
- AI Engine. Ask questions of your guest data in plain English, AI-drafted comms and continuously-updated predictions — grounded in your data and human-approved (no auto-send).
Key facts
- Defining idea: one unified guest profile — every booking, Wi-Fi sign-in, order, review and loyalty action folds onto the same record.
- Bookings are commission-free and run on the venue’s own domain.
- Reviews are managed across Google, TripAdvisor and Facebook, with AI-drafted replies a human approves.
- Loyalty cards live in Apple Wallet and Google Wallet — no app to download.
- Guest Wi-Fi runs on SNAPguard (pre-configured MikroTik hardware) and integrates with UniFi.
- Point-of-sale integrations: Square, Lightspeed and Toast.
- AI is grounded (every claim cites a real detail on the profile), refuses rather than guessing, and never sends without human approval.
- Privacy: per-channel consent is enforced at send time; right-to-be-forgotten resolves in one place.
Common questions
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